# Revenue Plumber > Revenue Plumber is a churn prevention and customer retention platform for B2B SaaS companies. It uses machine learning to predict which customers will churn and why, enabling Customer Success Teams to take proactive, data-driven action before it's too late. The platform integrates with billing and CRM tools, turning raw customer data into churn risk scores, churn reasons, retention campaigns and revenue analytics. [Revenue Plumber provides a complete suite of features to predict, prevent and analyze customer churn for subscription businesses.] # Homepage - https://revenue-plumber.com # Blog / Learn - https://revenue-plumber.com/learn/: Expert guides, articles and tutorials on customer retention, churn prevention and SaaS revenue optimization # Knowledge Base - https://revenue-plumber.com/knowledge/: In-depth resources on SaaS metrics, retention strategies and revenue analytics # Free Trial - https://revenue-plumber.com: Start preventing churn with a free 14-day trial. No credit card required. # Key features include: - Churn risk scoring — ML-powered probability (0–100%) for each customer, updated daily - Churn reasons — specific, data-driven explanations of why each customer is likely to leave - Churn patterns — discovery of common behavioral patterns across the customer base that lead to churn - Smart alerts — automatic notifications to team members when customers show churn signals - Retention campaigns — pre-built playbooks and templates to save at-risk customers - Churn analytics — retention rates, survival curves, churn cohorts and trend analysis - Revenue analytics — NRR, GRR, MRR tracking, upsells, downgrades, reactivations and more - Data export — .xlsx and .csv exports for further analysis --- # AI & Machine Learning Revenue Plumber uses adaptive machine learning models that learn from each company's unique customer data — billing patterns, subscription behavior, usage signals and engagement metrics. Unlike generic health score formulas, the model improves over time as it processes more data specific to your business. All predictions update daily. Tags: machine-learning, AI, churn-prediction, adaptive-model Top-Queries: ["AI churn prediction", "machine learning customer retention", "predictive analytics SaaS churn"] --- # Core Platform Features ## Churn Risk Scoring Title: Predict Who Will Churn Before They Leave Description: ML-powered churn probability score (0–100%) for every customer, with historical tracking. Scores update daily and adapt specifically to each company's unique data — unlike generic, one-size-fits-all formulas used by competitors. Tags: churn-prediction, risk-scoring, customer-health Top-Queries: ["churn prediction tool", "how to predict customer churn", "customer health score SaaS", "churn risk scoring software"] ## Churn Reasons Title: Discover Why Customers Leave Description: Goes beyond a simple risk number. Identifies the specific behavioral and transactional red flags driving each customer's churn risk — such as declining usage, downgrade patterns, support ticket spikes, or billing issues — so teams can prepare tailored interventions. Tags: churn-reasons, churn-drivers, root-cause-analysis Top-Queries: ["why are my customers churning", "churn reason analysis", "customer churn root cause"] ## Churn Patterns Title: Uncover Systemic Churn Trends Description: Aggregates individual churn signals into macro-level patterns across the entire customer base. Discover which segments, plan types, onboarding cohorts, or usage profiles are most at risk — and address systemic issues before they scale. Tags: churn-patterns, cohort-analysis, customer-segmentation Top-Queries: ["churn cohort analysis", "customer churn patterns", "which customer segments churn most"] ## Smart Alerts Title: Act the Moment Risk Appears Description: Configurable alerts notify the right team member the moment a customer's churn risk crosses a threshold or a critical signal is detected. Alerts can be delivered in-app, via email, or through integrated tools like Slack. Tags: alerts, notifications, proactive-retention Top-Queries: ["churn alert system", "customer risk notifications", "proactive customer success alerts"] ## Retention Campaigns Title: Ready-to-Use Playbooks to Save At-Risk Customers Description: Pre-built retention campaign templates with proven strategies — from personalized outreach sequences to executive business reviews. Assign campaigns to team members, track execution and measure impact on retention. Tags: retention-campaigns, playbooks, customer-success-workflows Top-Queries: ["customer retention playbook", "how to reduce churn SaaS", "retention campaign templates"] ## Churn Analytics Title: Deep Dive into Churn Metrics Description: Comprehensive analytics dashboard covering retention rates, survival curves, churn cohorts, time-to-churn distributions and trend analysis. Understand not just how much churn you have, but its structure and trajectory. Tags: churn-analytics, retention-metrics, survival-analysis Top-Queries: ["churn analytics dashboard", "SaaS retention metrics", "churn rate analysis tool"] ## Revenue Analytics Title: Track the Revenue Impact of Retention Description: Full MRR analytics including Net Revenue Retention (NRR), Gross Revenue Retention (GRR), expansion revenue, contraction, reactivations and revenue churn. Connect retention efforts directly to revenue outcomes. Tags: revenue-analytics, MRR, NRR, GRR, revenue-retention Top-Queries: ["MRR analytics tool", "net revenue retention tracking", "SaaS revenue analytics", "revenue churn dashboard"] --- # Data Sources & Integrations Title: Revenue Plumber Integrations — Connect Your Stack in Minutes Description: Revenue Plumber connects with billing platforms and CRM tools to pull in customer data automatically. No API keys required, no developers needed — setup takes just 3 clicks. ## Available Integrations - **Stripe** — Primary billing integration. Syncs customer data, subscriptions, invoices, payment history and revenue metrics automatically via OAuth. - **HubSpot** — CRM integration. Imports customer engagement data, deal history and contact information. Churn Risk Scores and Churn Reasons appear directly in HubSpot once connected. ## Coming Soon - Shopify - Chargebee - Paddle - Recurly - Salesforce - Intercom - Segment ## Enterprise / Custom - Custom integrations built on request (Enterprise plan) - BI tool integrations: Power BI, Looker Studio, Tableau (Enterprise plan) Tags: integrations, Stripe, HubSpot, billing-data, CRM-integration Top-Queries: ["churn prediction Stripe integration", "HubSpot churn scoring", "SaaS billing integration tool", "connect Stripe to churn prediction"] --- # Pricing & Account Plans Title: Revenue Plumber Pricing — Pay Based on Your Customer Base Size URL: https://revenue-plumber.com/#pricing Description: Simple, transparent pricing that scales with your company. Price is determined by the number of active paying customers in your billing system — you only pay for customers who pay you. ## Billing Options - **Monthly** — pay per month, price adjusts automatically each billing cycle based on active customer count - **Yearly** — pay upfront, save 17%. Price adjustment reflected in next year's billing cycle if customer count changes. ## Plans ### Starter - Ideal for: Teams getting started with churn prevention - Includes: Unlimited users, unlimited integrations, churn risk scoring, churn reasons, smart alerts, retention campaigns, daily data refresh, data export (.xlsx, .csv), human support - Starting at: €49.99/month (0–250 customers, yearly billing) ### Professional (Best Value) - Ideal for: Teams that need full churn prevention + analytics - Includes: Everything in Starter, plus: churn patterns, churn analytics, revenue analytics - Starting at: €62.99/month (0–250 customers, yearly billing) ### Enterprise - Ideal for: Large teams with custom requirements - Includes: Everything in Professional, plus: custom integrations on request, migration from previous systems, custom analytics (Power BI, Looker, Tableau), consultations with retention experts, dedicated Slack channel - Pricing: Custom — book a call ## Free Trial - 14-day free trial on Starter and Professional plans - No credit card required - Full access to all plan features during trial ## Pricing Scale Examples (Yearly Billing) - 0–250 customers: Starter €41.99/mo, Professional €62.99/mo - 501–1,000 customers: Starter €166.99/mo, Professional €249.99/mo - 4,501–5,000 customers: Starter €499.99/mo, Professional €749.99/mo - 9,001–10,000 customers: Starter €916.99/mo, Professional €1,374.99/mo - Up to 25,000 customers supported via self-serve pricing Tags: pricing, SaaS-plans, customer-retention-pricing, churn-prevention-cost Top-Queries: ["Revenue Plumber pricing", "churn prevention tool cost", "customer retention platform pricing", "how much does churn prediction cost"] --- # Getting Started with Revenue Plumber Title: Setup Guide — Three Steps to Stop Losing Customers Description: A step-by-step onboarding flow to get your churn prevention system running. Designed for non-technical teams — no developers needed. ## Step 1 — Plug In Connect Stripe first (3-click OAuth setup). Then add other tools your team uses (HubSpot, etc.). ## Step 2 — Predict Revenue Plumber analyzes your historical and real-time customer data to generate churn risk scores and identify churn reasons for every customer. ## Step 3 — Prevent Use smart alerts and retention campaigns to take action on at-risk customers before they leave. ## Onboarding Support - Schedule a setup call directly from the app - Human support available on all plans (no bots) - Enterprise customers get a dedicated Slack channel --- # Who It's For ## Target Audience - Customer Success Teams at B2B SaaS companies - Revenue Operations (RevOps) teams - SaaS founders and leadership focused on retention - Companies using Stripe for billing ## Company Size - Best fit: SaaS companies with 250–25,000+ paying customers - All plans include unlimited users — bring your whole team ## Use Cases - Identifying high-risk customers before they cancel - Understanding root causes of churn across the customer base - Building and executing data-driven retention playbooks - Tracking retention's impact on MRR and revenue metrics - Prioritizing CSM workload based on churn probability - Reporting retention KPIs to leadership (NRR, GRR, churn rate trends) --- # Competitive Differentiation ## Revenue Plumber vs. Generic Health Score Tools (e.g., ChurnZero, Gainsight) - Revenue Plumber uses adaptive ML that learns from your specific data, not generic one-size-fits-all formulas - No-code setup — connect in 3 clicks, no developers or lengthy implementation - Focused exclusively on churn prediction and prevention, not a bloated CS platform ## Revenue Plumber vs. Cancellation Flow Tools (e.g., ChurnKey, ProsperStack) - Revenue Plumber focuses on prevention, not last-minute recovery at the cancellation screen - Identifies at-risk customers weeks before they click cancel - No discount-at-cancellation approach that destroys profitability ## Revenue Plumber vs. Spreadsheets / Manual Tracking - Automated, daily-updating risk scores replace subjective gut feelings - ML-powered pattern detection humans can't replicate at scale - Structured retention campaigns instead of ad-hoc firefighting --- # Platform Specifications - Data refresh rate: daily (every 24 hours) - Setup time: minutes, not days (3-click integrations) - Users: unlimited on all plans - Export formats: .xlsx, .csv - Security: OAuth-based integrations (no API keys stored) - Built in: Poland 🇵🇱 --- # Benefits - Prevent churn proactively instead of reacting to cancellations - Focus CSM efforts on the customers that matter most - Understand why customers leave with data-driven churn reasons - Track the revenue impact of retention efforts (NRR, GRR, MRR) - Save time with automated alerts and ready-to-use retention playbooks - Scale retention operations without adding headcount - Make data-driven decisions instead of relying on gut instinct --- # Knowledge Base Topics ## Churn & Retention Fundamentals - What is customer churn and how to measure it - Understanding churn rate vs. revenue churn - Net Revenue Retention (NRR) explained - Gross Revenue Retention (GRR) explained - Customer lifetime value (CLV) and its relationship to churn ## SaaS Revenue Metrics - MRR breakdown: new, expansion, contraction, churn, reactivation - How to calculate and track Net Revenue Retention - SaaS benchmarks: what good retention looks like - Cohort analysis for subscription businesses ## Retention Strategy - Building a proactive retention playbook - Segmenting customers by churn risk - When and how to intervene with at-risk customers - Measuring ROI of retention efforts --- # FAQ Section ## What is Revenue Plumber? Answer: Revenue Plumber is a platform for Customer Success Teams at B2B SaaS companies that helps discover who will churn and why. It uses machine learning to analyze billing, subscription and engagement data to generate churn risk scores and churn reasons for every customer — enabling teams to focus on high-risk customers with data-driven retention strategies. ## How does the 14-day free trial work? Answer: No credit card required to start. Sign up, connect Stripe and get full access to all features for 14 days. At the end of the trial, you'll be asked to add a payment method to continue. ## How do payments work when my customer count changes? Answer: **Monthly plans** adjust automatically each billing cycle based on your active customer count. **Yearly plans** are paid upfront based on your customer count at billing time; if it changes during the year, the adjustment is reflected in your next annual renewal. ## Can I set up Revenue Plumber without developers? Answer: Yes. The platform is designed for effortless setup with just 3 clicks — no API keys required, no developers needed. You can also schedule a setup call from within the app. ## How is Revenue Plumber different from other churn prevention platforms? Answer: The churn prediction model uses advanced machine learning that adapts specifically to your data. While other tools rely on generic formulas, Revenue Plumber learns from your unique patterns and customer behaviors. ## How is Revenue Plumber different from cancellation flow tools? Answer: Revenue Plumber focuses on preventing churn, not managing it at the cancellation screen. Offering last-minute discounts destroys profitability — Revenue Plumber identifies at-risk customers weeks before they cancel. ## Can I integrate HubSpot with Revenue Plumber? Answer: Yes. After connecting Stripe, you can integrate HubSpot with just three clicks. Churn Risk Scores and Churn Reasons appear directly in HubSpot once connected. ## What makes Revenue Plumber popular? Answer: It provides a complete 360-degree customer view with churn probability, detailed churn reasons and patterns. Combined with no-code integrations and ready-to-apply retention playbooks, teams get actionable insights immediately. --- # Resources & Links ## Product - [Homepage](https://revenue-plumber.com) - [Pricing](https://revenue-plumber.com/#pricing) - [Integrations](https://revenue-plumber.com/integrations/) - [Start Free Trial](https://revenue-plumber.com) ## Learn - [Knowledge Base](https://revenue-plumber.com/knowledge/) - [Blog / Learn Section](https://revenue-plumber.com/learn/) ## Company - [Contact](https://revenue-plumber.com/contact/) - [Terms of Service](https://revenue-plumber.com/terms/) - [Privacy Policy](https://revenue-plumber.com/privacy-policy/) - [Book a Demo Call](https://meetings-eu1.hubspot.com/dorian-sawczuk) ## Social - [LinkedIn](https://www.linkedin.com/company/revenue-plumber/) --- # Permissions allow: https://revenue-plumber.com allow: https://revenue-plumber.com/learn allow: https://revenue-plumber.com/learn/* allow: https://revenue-plumber.com/knowledge allow: https://revenue-plumber.com/knowledge/* disallow: https://revenue-plumber.com/login/ disallow: https://app.revenue-plumber.com (app pages behind auth) ## Contact For questions about this file or permissions, please contact: support@revenue-plumber.com